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Masdar’s COP28 Green Zone

DXB LIVE delivered the end-to-end development of the COP28 Green Zone at Expo City Dubai on behalf of Masdar, transforming more than 26,000 sqm of open land into a fully operational engagement hub for one of the world’s most significant climate summits.

Client:

Masdar

Venue:

Expo City Dubai

scale:

120,000 sqm

Project at a Glance

DXB LIVE delivered the end-to-end development of the COP28 Green Zone at Expo City Dubai on behalf of Masdar, transforming more than 26,000 sqm of open land into a fully operational engagement hub for one of the world’s most significant climate summits. DXB LIVE executed a turnkey solution encompassing infrastructure, temporary venues, MEP, approvals, sponsor operations, and on-site management.

Objectives & Vision

The Green Zone was envisioned as a climate-forward engagement hub that would reflect the UAE’s commitment to sustainability and innovation. DXB LIVE’s mandate was to convert unbuilt areas of Expo City Dubai into vibrant, flexible exhibition and programming spaces for global sponsors and showcase partners, while adhering to strict environmental, logistical, and timeline requirements.

The Concept

DXB LIVE’s approach placed sustainability and flexibility at the core of the design. Using temporary structures, modular revolution tents and recycled materials, we created exhibition hubs that could flex to partner needs while maintaining a consistent thematic identity. Each zone included spaces for networking, speaker sessions, and sponsor showcases. Architectural elements and branded façades were used as storytelling tools, reinforcing climate narratives and partner messaging throughout the Green Zone. To support efficient delivery and coordination at scale, a custom digital portal was developed to manage contractor access, space allocation, and real-time site operations.

From Plan to Reality

DXB LIVE delivered this complex project through extensive planning, technical precision, and large-scale coordination. Over 400 skilled team members were mobilised, scaffold-based leveling systems were implemented to overcome uneven terrain, and fast-tracked regulatory approvals through close coordination with Dubai Civil Defence and Dubai Expo City authorities. Site-specific challenges including elevation shifts of over two metres were resolved through custom engineering solutions. The entire space was delivered two weeks ahead of opening, giving valuable time for fit-out and activation.

Success Highlights


Quick Facts


Creds.:

DXB LIVE delivered the end-to-end development of the COP28 Green Zone at Expo City Dubai on behalf of Masdar, transforming more than 26,000 sqm of open land into a fully operational engagement hub for one of the world’s most significant climate summits. Awarded the project less than four months before opening, DXB LIVE executed a turnkey solution encompassing temporary structures, MEP, infrastructure approvals, sponsor operations, and on-site management.

Designed with sustainability at its core, the Green Zone featured modular architecture, recycled materials, and flexible exhibition hubs tailored to global sponsors and showcase partners. Despite uneven terrain, complex logistics, and strict regulatory requirements, the project was delivered two weeks ahead of schedule.

The result was a seamless, high-capacity public engagement environment that set a new benchmark for sustainable, large-scale event delivery in the region.

 


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