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Flydubai at Dubai Airshow 2023 **

Comprehensive turnkey solution for the stand build Fabricating a multi-purpose area spanning 114 SQM

Client:

Fly Dubai

Venue:

Al Maktoum Airport - Exhibition Centre (DWC)

scale:

114 sqm



Project at a Glance

DXB LIVE partnered with Flydubai to deliver a 114 sqm multi-purpose stand at the Dubai Airshow 2023, held at Al Maktoum Airport (DWC). The space was designed to operate seamlessly as both a conference area and a hospitality lounge, reflecting Flydubai’s innovative spirit and customer-focused brand.


Exhibition Experiences

In addition to the brand experiences, we also focused on creating engaging exhibition experiences highlighting Fly Dubai's unique services and offerings. Our team carefully curated the stand layout, incorporating a range of elements to showcase Fly Dubai's modern fleet and innovative amenities.
From interactive flight simulators to a dedicated lounge area for guests to relax and interact with Fly Dubai representatives, our exhibition experiences were designed to create a memorable and informative experience for attendees. This enabled Fly Dubai to communicate its value proposition effectively and establish itself as a top player in the aviation industry.

 

Challenges

The final design of the exhibition stand was confirmed one week before the show, necessitated by the late discovery of a physical obstacle at the venue, which obscured key features of the stand. Despite this unforeseen challenge, our team quickly adapted and refined our plans, ensuring that the stand's core elements and attractions were preserved and highlighted in the newly configured design.

02+

02+ Years Of
Collaboration

114

114 sqm
of Space

Solution

Our team worked closely with the client, taking into account two important parameters: duration (over two years in this case) and goal alignment. This strong connection to the brand enabled DXB LIVE to provide tailored solutions that efficiently met the client's needs.

Collaboration & Results

Our brand experience services revolve around providing a single point of contact for client servicing solutions. Our dedicated team conducted daily meetings with clients to update, review, adjust, and confirm every detail of the produced product. We ensured that it was delivered with attention to detail, according to the client's preferences and within, the given timeline. 

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