Project at a Glance

DXB LIVE delivered a landmark triple-decker chalet for EDGE at the Dubai Airshow 2023. Spanning 1,539 sqm, the semi-permanent structure was designed to host up to 500 guests, combining architectural precision, structural innovation, and brand immersion. The chalet became a standout feature of the event, reflecting EDGE’s position as a global technology and defence leader.

Objectives & Vision

EDGE sought a premium hospitality space that reflected its advanced capabilities and modern identity. The goal was to create an environment that seamlessly merged corporate presence with guest experience:  a space that embodied strength, innovation, and precision engineering.

The Concept

The chalet’s design balanced functionality with bold aesthetics. A striking red-accented entrance led to expansive glass façades and a 4-metre-high Majlis, creating a sense of openness and prestige. Architectural detailing, refined materials, and subtle brand integration ensured a cohesive visual identity across all levels.